What is Lidl advertising right now?
Live snapshot · updated 2026-08-20 · AdRival monitors Lidl's ads weekly
AdRival is tracking 13 live Lidl ads across TikTok, Facebook and Instagram. 5 (38%) are promotional — discounts up to 25%. 13 new creatives launched in the last two weeks. The dominant strategy right now is brand building. Creatives lead with children's toys and supermarket / grocery retail.
A sample of Lidl's live ads
Am gunstigsten mit Lidl Plus — beat Aldi price
Get cheapest prices at every shop with Lidl Plus
Lidl Plus gives you the cheapest price, beating Aldi
Lidl Plus members save on PAW Patrol plush
Lidl Plus members pay less on kids toys
This is 5 of 13 live Lidl ads
The full Lidl report qualifies every live creative — offer, discount, hook, audience, urgency and 14 more intelligence fields — plus weekly alerts when something new launches or goes on sale.
Get the full Lidl reportPromotions Lidl is running now
- Lidl Plus gives you the cheapest price, beating Aldi (25% off)
- Get cheapest prices at every shop with Lidl Plus (20% off)
- Lidl Plus members save on PAW Patrol plush (20% off)
- Lidl Plus members pay less on kids toys (20% off)
- Am gunstigsten mit Lidl Plus — beat Aldi price (11% off)
Where Lidl runs its ads
Lidl is live on: TikTok (10), Facebook (3), Instagram (3). Counts are distinct creatives per channel — one ad running on several platforms is counted on each.
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